The sound that makes the neighborhood kids run: The ice cream truck refuses to disappear

A magazine feature on ice cream trucks in Israel that continue to operate after more than 40 years. The stories of three veteran drivers—Shimon Dadush, Nissim Yaakov, and Meir Ganish—who share the tradition, their connection with children, and one driver's personal promise to give free ice cream to children in special education.

A nostalgic magazine feature on ice cream trucks in Israel that continue to operate after more than 40 years. The article focuses on three veteran drivers: Shimon Dadush, who has been driving an ice cream truck since 1982. About a decade ago, a growth was discovered in his head, and he promised that if he survived the surgery and regained his sight, he would give out ice cream twice a year to children in special education—a promise he has kept ever since. Nissim Yaakov, whose love for ice pops began when he sold them on the beach, has continued the tradition for 30 years. He says children run to him, hug him, and sometimes he gives them ice cream even if they have no money. Meir Ganish, who has been in the family business for over four decades, raised four daughters. Those who were once children running to him for ice pops have become parents, and now they come with their children—a third generation of customers. The article presents ice cream trucks as a childhood symbol passed down from generation to generation, and the drivers as people who see it not just as a livelihood but as a mission.