Sorry Grandma: The Campaign Stirring Public Controversy in Ireland

A public awareness campaign in Ireland, calling on grandparents to respect their grandchildren's wishes before hugging, is sparking public debate. The video, part of the We-Consent initiative by the Dublin Rape Crisis Centre, shows a girl who appears uncomfortable with physical contact. Critics argue it is excessive interference in family life; supporters emphasize personal boundaries.

A public awareness campaign in Ireland, calling on grandparents to respect their grandchildren's wishes before hugging, is sparking public controversy. The video is part of the We-Consent initiative by the Dublin Rape Crisis Centre, operating with government support. The video shows a grandmother and grandfather visiting a family; one girl appears uncomfortable with physical contact. The message: 'Not everyone wants a hug. Even from the people who love them.' Councillor Gavin Pepper criticized the campaign, calling for 'common sense.' Councillor Lorraine Hall defended it. Commentator John McGuirk and activist Ben Gilroy voiced criticism. The initiative was launched in March 2023 with support from the Department of Justice. A study it was based on found that 70% of respondents believed there is a problem with consent in Ireland.