The T-shirt, the trash cans — and the glass ceiling: Can Bennett beat his own history?

Naftali Bennett is changing tactics: swapping suits for T-shirts, working the streets, and personally appealing to voters. His campaign headquarters reports a surge in support, but the polls have yet to budge. Can his ground game overcome his own political history?

Naftali Bennett, chairman of the Yashar party, has changed his campaign style ahead of the final stretch of the 2026 elections: he has swapped his suit for a T-shirt and sneakers, and is walking the streets to appeal directly to voters. His campaign headquarters reports a surge in support, but the polls have yet to reflect a change. The article examines whether this intensive ground campaign can overcome Bennett's own past experience, which includes narrow achievements and the drama of searching for lost votes in trash cans. The strategy focuses on dismantling individual objections and appealing to undecided and young voters, who are hard to sample in polls.

The T-shirt, the trash cans — and the glass ceiling: Can Bennett beat his own history?