Kim Kardashian's products arrive in Israel: How much will the makeup cost?

The makeup brand MAKEUP BY MARIO, founded by makeup artist Mario Dedivanovic and associated with Kim Kardashian, is arriving in Israel through Be-pharm via parallel import. Pre-sale opened on October 11, with products priced between 129 and 149 shekels.

The makeup brand MAKEUP BY MARIO, founded by makeup artist Mario Dedivanovic and associated with Kim Kardashian, is arriving in Israel through the Be-pharm chain via parallel import. Pre-sale opened on October 11 through the Be-pharm app, with delivery across the country. Product prices range from 129 to 149 shekels: lip products and brow pencils at 129 shekels, lipsticks at 139 shekels, and blushes at 149 shekels. The brand includes lip serums, creams, lipsticks, blushes, and brow pencils. The products are expected to reach the chain's stores later. Be-pharm has previously brought Selena Gomez's Rare Beauty and Sephora Collection to Israel.