From 1,000 employees to 70: How Telrad's exit shattered to pieces

Four years after being sold to Liquid for NIS 200 million, Telrad has reduced its operations: from 1,000 employees to 70 in Israel. The buyer sold parts of the business as part of a strategic reorganization, contrary to expansion promises.

Four years after the Israeli telecommunications equipment company Telrad was sold to the African corporation Liquid Intelligent Technologies (Liquid) in a deal worth about NIS 200 million, little remains of its operations. While before the sale Telrad employed over 1,000 workers in Israel, today the group employs only about 70 workers in the country. The buyer sold parts of the operations, including Merment, which was sold to the private Maof Group, and Magalcom, which was sold to the Kadma Fund. Liquid stated that it carried out a strategic reorganization to focus on profitable growth in the group's core areas, including cloud infrastructure and cybersecurity. At the time of the sale, Telrad Chairman Yuval Cohen and then-CEO Moti Almaliach promised significant expansion in Israel, but in practice a dramatic reduction occurred.