Explosive topics? In America they invented a radio host who isn't afraid to talk
A Los Angeles radio station has developed an AI host named Coyoteck, who speaks freely about immigration and racism without fear. Within months, listenership jumped 75%, and the station expanded the format. The article examines the significance of a host who is not a real person.
The radio station José 97.5 in Los Angeles has developed an AI host named Coyoteck, who speaks freely about sensitive topics such as immigration and racism, without fear of harming his livelihood or contract. The host was created in the summer of 2025, after station managers wanted to express support for the Latino community but encountered concerns from human hosts. Within a few months, weekly listenership among Hispanic men aged 25-54 jumped 75%, and the station expanded the format to other stations. The article compares Coyoteck to cinematic characters of brave broadcasters, and raises the question of whether a host incapable of fear can truly serve as a courageous voice for the community.
Explosive topics? In America they invented a radio host who isn't afraid to talk