Betting on AI and robotics, Dyson opens Glilot flagship store in Israel

Dyson has opened a new flagship store at BIG FASHION Glilot, north of Tel Aviv, showcasing AI-powered products including the Spot+Scrub AI robotic cleaner and CameraJet electric toothbrush. Engineer Guy Turner described the company's shift toward machines that sense and solve problems independently.

Dyson has opened a new flagship store at BIG FASHION Glilot, north of Tel Aviv, showcasing its latest developments in AI, robotics, and personal care technology. The store features products including the Spot+Scrub AI robotic cleaner, Airwrap Co, Airsmooth hot air brush, and CameraJet electric toothbrush. Guy Turner, a design engineer on Dyson's robotics team in Singapore, spoke about the company's shift toward smart machines that can sense and respond to their environment. The Spot+Scrub AI uses an HD camera, LiDAR, and dual-laser sensing to identify nearly 200 household objects and clean stains persistently. The CameraJet toothbrush, combining a camera with water-jet technology, is expected to become available in Israel during the first half of 2027. Turner cited Israel's tech-savvy consumers as a reason for the market entry. Dyson employs approximately 14,000 people worldwide, including 6,000 engineers, and sells products in 85 markets.