The new campaign of "Amcha Yisrael" – against Gadi Eisenkot and Yair Golan

The 'Amcha Yisrael' party, led by Brig. Gen. (res.) Ofer Winter, launched a billboard campaign against Gadi Eisenkot and Yair Golan. The campaign centers on a question about responsibility for Israel's security, presenting Winter as a security alternative to centrist and left-wing figures.

The 'Amcha Yisrael' party, led by Brig. Gen. (res.) Ofer Winter, launched today (Friday) a billboard campaign across the country, including in central Jerusalem, targeting 'Yashar' chairman Gadi Eisenkot and 'Democrats' chairman Yair Golan. At the center of the campaign is the question: 'Who would you want to be responsible for Israel's security?', positioning Golan and Eisenkot against Winter. The party claims that Golan and Eisenkot 'entrenched the containment concept in the IDF,' while Winter is presented as one who promoted decisive action. The party seeks to focus the election campaign on the security issue and present Winter as a security alternative to figures identified with the center and left. The campaign reflects a clear political strategy of positioning Winter as a security expert against political rivals.