Shiral Hogg joins Eisenkot and will lead a plan to improve public service in Israel

Shiral Hogg, an entrepreneur and businessman, announced his joining the party "Yashar! with Eisenkot" and will lead a plan to streamline the government and public service. Hogg, a resident of Ofakim, has become a prominent voice since October 7. Party chairman Gadi Eisenkot welcomed the joining. Hogg is expected to present a plan for government efficiency in the coming weeks.

Entrepreneur and businessman Shiral Hogg announced today (Monday) his joining the party "Yashar! with Eisenkot", led by Gadi Eisenkot. Hogg, a resident of Ofakim, will lead the party's plan to streamline the government and public service. He brings managerial experience from senior positions, including as CEO of the AM network. Since October 7, he has become a prominent voice in public discourse, including around the demand for a state commission of inquiry. His sister and her husband were wounded and fled from Kibbutz Kfar Aza during the Hamas attack. Eisenkot welcomed the joining, saying Hogg is "a symbol of citizens who rose on October 7". Hogg is expected to present in the coming weeks a plan for government efficiency, which will include principles of innovation, excellence, and entrepreneurship, and to reduce the gap between government decisions and their implementation.