Love in the Alleys: The App That Turns Tel Aviv Streets into a Romantic Time Machine

The 'Love Letters' project by director Semyon Alexandrovsky offers an audio tour through Tel Aviv streets, based on love letters by poets and leaders such as Bialik, Alterman, and Ben-Gurion. The app uses geolocation to automatically play the letters in front of the relevant houses. The letters are read by actors in collaboration with the Beit Lessin Theater. Alexandrovsky, who immigrated to Israel from Russia, developed the idea after a similar tour in St. Petersburg. The project aims to expand its archive, and anyone can suggest letters that meet the criteria of emotion and reflection of the era.

The new 'Love Letters' project by director Semyon Alexandrovsky offers an audio tour through the streets of Tel Aviv, based on love letters written by famous poets, writers, and leaders. The tour passes through Nordau, Weizmann, and Jaffa streets, and includes letters by Bialik, Alterman, Ben-Gurion, Moshe Sharett, Dalia Ravikovitch, and Avraham Shlonsky. The app uses geolocation to automatically play the letters as the user approaches the house where the letter was written. Alexandrovsky, who immigrated to Israel from Russia, developed the idea after creating a similar tour in St. Petersburg. He shares his inspiration from theater performances and the challenges of developing the app. The letters are read by actors, including Akiva Novik, Esther Rada, Dudi Bar David, and Tamar Hochstadter, in collaboration with the Beit Lessin Theater. The project aims to expand its archive, and anyone can suggest letters that meet the criteria of emotion and reflection of the era.